Privacy Policy


Zippy Opinion owned by Markelytics Solutions, contributes to society by providing business firms and organizations statistically processed information of consumer awareness and circumstances regarding services and products, gathered through market research and online marketing.
In conducting the above business, with respect to the protection of personal information that is the information source, Markelytics/Zippy Opinion complies with laws concerning the handling of personal information, guidelines provided by the relevant government agencies and the “ICC/ESOMAR Code” that is the code of conduct for the marketing research industry.
Zippy Opinion has created this privacy statement in order to demonstrate our firm commitment to privacy. The following discloses the company’s information gathering and dissemination practices. It is important for you to understand what information we collect about you during your site visit,  survey participation and what we as well as our partners do with that information. This Privacy Policy applies to information collected on the Zippy Opinion website in case of opt in, through online surveys and any other information that is collected by the Zippy Opinion. Your visit to is subjected to this Privacy Policy. Also, your use of the website shall signify your acceptance of the terms of use and your agreement to be bound by the same.
If you do not agree with the terms of this policy, please do not use this website or avail any services provided by this website.


Zippy Opinion supports and strictly adheres to the standards and guidelines set out by ESOMAR: and CASRO:


Zippy Opinion only collects personal information directly from panelists who, of their own free will, decide to give certain information. Panelists join Zippy Opinion panels voluntarily to voice their opinions regarding products and services.
In order to specify a target to participate in our research surveys, Zippy Opinion may acquire participant’s name, address, etc. in advance. The information is acquired through various information sources, such as registering themselves as a member of our webpage created for market research surveys, or receiving provision from the consignor of a marketing research business (client). This information is treated appropriately and legally.
Zippy Opinion may broadly recruit people to cooperate in our market research, and may register the applicants as panelists; however, prior to the application, we notify them of the purpose of using their personal information acquired through the relevant recruitment, in accordance with various regulations, privacy policy, etc. publicized on our website.
We only use the panelist’s personal data for the following purposes:

  • To Invite The Panelist To Participate In Market Research Through A Questionnaire
  • To Execute A Profiling Study To Garner More Information On The Panelist
  • Evaluate Which Individuals Registered With Zippy Opinion Are Best Suited For And Therefore Should Be Approached For Specific Surveys
  • To Respond To A Support Based Issue
  • To Validate Answers A Panelist Gave In A Recent Survey, Which We Carried Out On Behalf Of Our Clients
  • To Update And Ensure That Our Records Of A Panelist’s Personal Information Is True And Correct

Occasionally, we may contact a panelist for one of these other purposes:

  • To Gather Information To Provide Any Other Form Of Incentive Offering
  • To Ask A Panelist For His/Her Permission To Use Their Personal Information For A Purpose That Was Not Explained To Them When Their Personal Information Was First Collected

We understand the importance of confidentiality of the Personal Information and confirm that the Personal Information will not be shared with any person in a personally identifiable manner without your specific approval. We store the data for as long as it is necessary for us to receive information from your end, typically information associated with your account will be kept until your account is deleted.


In order to securely manage and operate the acquired personal information, Zippy Opinion takes appropriate security measures to prevent risks such as illegal access to personal information from loss, damage, destruction, alteration, leakage, illegal flow, etc. We will attempt to improve and revise these security measures periodically.
In instances where we give you (or where you chose) a password for you to access all or certain parts of our website, you are responsible for keeping this password confidential. We require you to not share passwords with anyone.
Our system encrypts data to ensure the security of private information. Members’ private information will be encrypted and protected by electronic key for transfer.
In order to fully implement our Privacy Policy, Zippy Opinion has created a management system for the protection of personal information including regulations; however, we will continue to review and improve the management system through the education of all employees and regular audits of operation status, so as to enhance its efficiency.


We DO NOT give, sell, or otherwise transfer your personal information to third parties without your prior consent, except as otherwise set out below.
Survey Responses: Your responses to survey questions are combined with those of other people and are tabulated only in the aggregate. Only non-identifiable and aggregated data will be shared with our clients. Any answers you provide to survey questions will remain entirely confidential.
Legal: Zippy Opinion may provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by law. We may also disclose personal information to assist us in collecting a debt owed by you, or otherwise where necessary for the establishment, exercise or defense of legal claims.


We may revise this Privacy Policy from time to time. If we decide to change our Privacy Policy, we will post the revised policy here. As we may make changes at any time without notifying you, we suggest that you periodically consult this Privacy Policy. Please note that our rights to use your personally identifiable information will be based on the privacy policy in effect at the time the information is used.


Cookies are small text files stored on one’s computer by a website that assigns a numerical user ID and stores certain information about one’s online browsing. Zippy Opinion uses cookies on our platform to help us provide panelists with a better experience and to provide quality control and validation functions. No personal information is stored on any cookie that Zippy Opinion uses.
Some of the cookies that we use on ours or our partners’ platform are required to identify and validate a panelist, and they protect access to a panelist’s profile and account information. The privacy settings of a panelist’s browser must be configured to allow cookies from Zippy Opinion or a panelist will not be able to register on the panel or access the Zippy Opinion Portal. Panelists can adjust their browser’s privacy settings to delete cookies upon exiting websites or when they close their browser.
Zippy Opinion records details of individual accesses to its web pages. This information may include details of internet IP addresses and browser types. We use this information to provide a more relevant site for you. In addition, we use your IP address to help diagnose problems with our server, and to administer our website. Access by third parties to full log files may be allowed under controlled circumstances for the purposes of auditing. Abstracted log information not showing individual’s actual Internet addresses is provided to third parties.


If you choose to end your membership with the Zippy Opinion or to require us to cease processing your personal data, you may automatically discontinue your membership by clicking on unsubscribe after logging into the Zippy Opinion. By following the appropriate directions, your record will be marked as “do not contact”, and you will no longer receive communications from the Zippy Opinion. In addition, you will forfeit any incentive balance that has not been requested, as of the time you opt out. Please allow two to three business days for processing of this change. In the meantime, you may receive Emails from us and we apologize for any inconvenience this may cause. As an alternative, you may send an Email directly to requesting to be removed. We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.


If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit our site. Zippy Opinion stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program. Your friend may contact us at to request that we remove this information from our database.


When you download and use our mobile application, we automatically collect system and performance information on the type of device you use, operating system version and hardware usage statistics such as CPU, RAM, Storage and app version.


We collect your location based information for the purpose of calculating user country so we can route a visitor to the correct country site. We will only share this information with our mapping provider for the sole purpose of providing you this service.


Zippy Opinion strongly believes that it is important to protect the online privacy of children and encourages parents or guardians to spend time online with their children to participate and monitor their internet activities. Zippy Opinion will not intentionally collect any information from any child without permission from his/her parents or legal guardian.
Accordingly, Zippy Opinion complies with applicable laws and codes pertaining to the protection of Children’s privacy, without limiting the United States Children’s Online Privacy Protection Act of 1998 (for US panelists), the European Union Data Directive (95/46/EC) (for panelists within the EU), to the extent applicable, and all applicable international and country specific laws.
If Zippy Opinion learns that a child under the age of 15 has submitted personally identifiable information online, in contravention of these measures, Zippy Opinions will take all reasonable measures to delete such information from its databases and to not use such information for any purpose.


As we continue to develop our business, we might sell or buy additional assets. In such transactions, Zippy Opinion’s right to contact its panel members and the information you have voluntarily provided in your user profile would generally be one of the transferred business assets. Any sale or transfer of Zippy Opinion or substantially all of its business assets, would be to an entity that agreed to comply with all of the material terms of our privacy policy. You will be notified via email and/or a prominent notice on our website of any change in ownership.


Our website includes social media features, such as the sign up with Facebook, follow on Twitter, (and widgets, such as the share this button or interactive mini-programs that run on our site). These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the company providing it.


We may make available a service either directly or through third parties by which you can receive messages on your wireless device via short message service (“SMS Service”).You represent that you are the owner or authorized user of the wireless device on which messages will be received, and that you are authorized to approve the applicable charges. Data obtained from you in connection with this SMS Service may include your name, address, cell phone number, your provider’s name, date, time, and content of your messages. The use of this information will be in accordance with this policy.

Your wireless carrier and other service providers may also collect data about your wireless device usage, and their practices are governed by their own policies. You acknowledge and agree that the SMS Service is provided via wireless systems which use radios (and other means) to transmit communications over complex networks. We will not be liable for any delays in the receipt of any SMS messages, as delivery is subjected to effective transmission from your network operator. SMS message services are provided on an AS IS basis. We do not guarantee that your use of the SMS Service will be private or secure, and we are not liable to you for any lack of privacy or security you may experience. You are fully responsible for taking precautions and providing security measures best suited for your situation and intended use of the SMS Service.


We have taken great measures to guarantee that your visit to is an excellent one and that your privacy is respected. To ensure you are up to date with any changes to this policy, please see the last updated section of this policy. Questions regarding this policy, complaints about our practices and access requests should be directed to:
Zippy Opinion Support Team,